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Google Analytics
Google Generally available
Analytics

Google Analytics

Bring Google Analytics data into SmarterMoment context for advertising and marketing performance comparison.

Data flow

Connection model

Direction
Inbound
Cadence
According to connection and reporting flow
Setup
OAuth / property selection
Scope

Supported objects

  • Analytics Aggregates
  • Campaign Context
  • Conversion Context
Readiness

Requirements

  • Authorized Google account
  • Accessible Analytics property
Operational truth

Limits and ownership

Data scope is limited by Google API permissions and active product flows.

Owner: Product & Integrations

Last verified: 2026-08-15 · Review by: 2026-11-15